CRITERIA

PR & Comms Agency of the Year

Effective PR agencies are able to cut through the noise and establish a narrative that truly resonates with audiences. Entrants must demonstrate their ability to build strong relationships with the media, influencers, and other key stakeholders, as well as a deep understanding of their clients’ industries and target audiences.

Judges are looking for agencies that demonstrate exceptional skill in creating and executing effective PR and communications strategies. The winning agency must have effective measurement tools in place, which showcase impact and ROI.